Pioneering advertising strategies Menier Chocolate

-


1893 poster firmin bouisset


in 1893 company began using advertising posters created firmin bouisset featuring little girl using piece of chocolate write name chocolat menier on wall or window. small girl s sweet innocence conveyed sweet chocolate message through chocolate graffiti . proved highly successful image , became internationally recognized symbol. firmin bouisset s image of little girl featured on menier s packaged products on promotional items such reusable tin ware, creamers, bowls, sugar dishes, plates, canister sets, , children s exercise books. original menier posters , assorted products reproductions still in demand today.



menier s advertisement, london, 1894


as part of sales strategy, menier introduced small dark chocolate sticks inserted piece of bread. raise profile , sell more product, on sidewalks in towns , cities on france, company set chocolate kiosques . hexagon shape , peaked roof became standard newspaper kiosques. such popularity children, company made plastic model kiosks toy dispensers filled tiny chocolate bars.


with growing international presence, menier chocolate company exhibited @ 1893 world s fair in chicago billed leading chocolate makers in world. business continued prosper, @ turn of 20th century, more additions noisiel plant made including major building 1 of first use reinforced concrete and, because of appearance, dubbed locals cathedral. in addition, company built pont hardi, 44.5m long concrete bridge, record @ time, across marne river link new building other plants. (photo)







Comments

Post a Comment

Popular posts from this blog

The Missionaries and the Congo Congo Free State propaganda war

-
1 missionaries , congo 1.1 william sheppard 1.2 e.v. sjöblom 1.3 george washington williams 1.4 leopold vs. williams the missionaries , congo king leopold allowed several hundred foreign protestant missionaries england, united states, , sweden go congo. given goals of iaa hardly refuse offers civilize africans. missionaries went congo evangelize, fight polygamy, , create fear of sin in africans. congolese run , hide @ mere sight of european. one british missionary wrote african congregation asked, has savior tell of power save rubber trouble? other missionaries became aware of bloody events around posts. 1 swedish missionary noted sorrowful song death , tyranny many sang @ post. missionaries began protest violence through personal letters leopold, through letters newspapers , magazines. efforts had little effect in drawing public attention situation. william sheppard william sheppard in late 1880s william sheppard, african-american protestant missionary, started write american news
Read more

Discography Tommy Denander

-
1 discography 1.1 purpose of discography list many of tommy s sessions possible , try , find different versions also 1.2 solo artist 1.3 selected top work 1.4 atc 1.5 bruce gaitsch 1.6 fergie frederiksen 1.7 radioactive 1.8 impera 1.9 prisoner 1.10 rainmaker 1.11 lion s share 1.12 talk of town 1.13 speedy gonzales 1.14 deacon street project 1.15 spin gallery 1.16 talisman 1.17 house of lords 1.18 robin beck 1.19 aor 1.20 phenomena 1.21 jim jidhed 1.22 houston 1.23 street talk 1.24 sha-boom 1.25 liberty & justice 1.26 silver 1.27 locomotive breath 1.28 mountain of power 1.29 last autumn s dream 1.30 various artist compilations 1.31 various artist tribute albums 1.32 bootlegs 1.33 gold & platinum awards 1.34 other recordings - lp/cd 1.35 1983 1.36 1984 1.37 1985 1.38 1986 1.39 1987 1.40 1988 1.41 1989 1.42 1990 1.43 1991 1.44 1992 1.45 1993 1.46 1994 1.47 1995 1.48 1996 1.49 1997 1.50 1998 1.51 1999 1.52 2000 1.53 2001 1.54 2002 1.55 2003 1.56 2004 1.57 2005 1.58 2006 1.59 2007 1
Read more

Fuji List of motion picture film stocks

-
1 fuji 1.1 color negatives (1980s) 1.2 reversal (1980s) 1.3 black-and-white 1.4 f-series (1988) 1.5 super f-series (1990s) 1.6 reala 1.7 eterna (2004-2013) 1.8 print films 1.9 intermediate film 1.10 recording film fuji fujifilm stopped production of motion picture , still film stocks on march 31, 2013. negative stocks, 85 prefix designates 35 mm, 86 prefix designates 16 mm stock. stock numbers ending in 2 fuji s super-f emulsions (1990s) , stocks ending in 3 new eterna emulsions. also, eterna vivid series negatives last second suffix 4 , , ending suffix different e.i. . for intermediate stocks, negatives , adding 45 prefix designates 35 mm in polyester(pet) base, , 87 prefix designates 65/70 mm. for positive , print stocks, 35 indicates 35 mm print film, , 36 indicates 16 mm print film. fuji introduced reala film - color stock 4th color emulsion layer, fastest daylight balanced color motion picture stock ever offered @ 500 iso. as of march 2013, fuji had ceased prod
Read more